Hello, my name is Rifat!

About

I’m an Enterprise Design Thinking Practitioner certified by IBM. I also have various certifications from The Interaction Design Foundation, including Web Design for Usability, Human-Computer Interaction, and Accessibility.

I co-founded Sinergi Muda — a youth-led NGO aimed to develop and empower the potential of the youths; and Semesta — an all-in-one creative consulting agency.

I have worked in various industries, from NGO to agencies to startups to MNC, most recently was as UX Designer and Consultant at IBM and spending 3 years at Gojek as Web Project Manager and Web UI Design Lead.

I received my BA in Visual Communication Design from Universitas Paramadina. I have two beautiful women in my life right now, my wife and my daughter.

Experience

1. Halodoc

   Lead UX Designer October 2020 – Now

2. Semesta

   Chief Design Officer January 2019 – Now

3. Style Theory

   Product Design Lead February-August 2020

4. ZebraX

   UX/UI Design Lead July 2019 – January 2020

5. IBM iX

   Senior UX Designer July 2018 – July 2019

6. Gojek

   Web Project Manager March 2018 – June 2018

   UI Design Lead July 2017 – March 2018

   Web Manager August 2015 – July 2017

7. Creative HotHouse

   Digital Designer October 2014 – July 2015

8. Seratus Company

   Senior Graphic Designer March 2014 – October 2014

9. eXo Digital Agency

   Senior Graphic Designer February 2013 – March 2014

10. Radio Ramako Group

    Creative Designer November 2011 – September 2012

11. Indonesia Berseru

    Intern Graphic Designer June 2010 – August 2010

Certifications

1. IBM

   Enterprise Design Thinking – Team Essentials for AI August 2019

   Enterprise Design Thinking Practitioner July 2018

2. Google – Academy for Ads

   Google Analytics Individual Qualification July 2019 – July 2020

   Mobile Sites Certification July 2019 – July 2020

3. The Interaction Design Foundation

   Dynamic User Experience: Design and Usability February 2020

   Conducting Usability Testing August 2019

   UX Management: Strategy and Tactics July 2019

   Gestalt Psychology and Web Design February 2019

   Accessibility: How to Design for All January 2019

   Human-Computer Interaction October 2018

   Design Thinking: The Beginner’s Guide October 2018

   Web Design for Usability September 2018

4. LinkedIn Learning

   User Experience for Web Design November 2019

   Storytelling for Designers November 2019

Education

1. The Interaction Design Foundation

   UX and Interaction Design 2018 – 2019

2. Universitas Paramadina

   Bachelor of Arts – Visual Communication Design 2004 – 2011

Talks

1. Speaker

   Persiapan Pekerja lepasan Lingkaran – 2020

2. Speaker

   Design Sprint Workshop Kampunk Design – online webinar – 2020

3. Mentor

   Design Thinking Workshop Sinergi Muda – 2019

4. Mentor

   Digital Masterclass: Fundamental UX Lingkaran – 2019

5. Trainer

   IT Festival Himavo Micro IT Institut Pertanian Bogor – 2017

6. Mentor

   Web Design Workshop Komunitas Integritas Universitas Lampung – 2016

7. Speaker

   Organizational Branding Seminar Universitas Indonesia – 2013

8. Speaker

   IYC Pitstop vol. 4 Sinergi Muda – 2012

9. Trainer

   Iluminasi Universitas Al-Azhar Indonesia – 2012

10. Speaker

    Alumni DKV Sambang Paramadina Universitas Paramadina – 2012

11. Speaker

    SGU Blogvolution Swiss German University – 2012

12. Trainer

    LFM ITB Institut Teknologi Bandung – 2012

13. Speaker

    Aku dan Mimpiku Inspirasi Muda Kalimantan Timur – 2012

14. Jury

    Lomba Poster Petang Kreatif Universitas Indonesia – 2011

15. Speaker

    METAPHOR:Illustrace Universitas Paramadina – 2010

16. Speaker

    Women and Vector Universitas Paramadina – 2009